Jun 9, 2011
Directed by Marc Francis, Nick Francis
Rated Not Rated, 78 min.
Underwritten by Linda McReynolds
Part of the Reel Community Series
Multinational coffee companies now rule our shopping malls and supermarkets and dominate the industry worth over $80 billion, making coffee the most valuable trading commodity in the world after oil.
while we continue to pay for our lattes and cappuccinos, the price paid to coffee farmers remains so low that many have been forced to abandon their coffee fields.
Tadesse Meskela is one man on a mission to bring a fair-trade market to the more than 70,000 struggling farmers whom he represents. As these hard-working people strive to keep the rich cultural heritage of their country intact by continuing to harvest some of the highest quality coffee beans available, Tadesse travels the world in an attempt to find a fair price for the fruits of their labor.
Hosted by Park City Museum
The Park City Film Series is a nonprofit organization presenting the best of independent feature, documentary, world and local cinema. Our mission is to create community through film.